Parametrica [Digi Fab School] from Bucharest, Romania, invites you to DYNAMIC FIELDS Workshop and Conference (16-29 July 2013) to participate in the digital design build project, seeking to create an inventive collaborative environment. The workshop is part of a series of PARAMETRICA events, promoting computational design thinking and exploring the new possibilities of parametric design.
The workshop is aimed at: students, postgraduates, architects, interior, product and urban designers, engineers, anybody interested.
29th July 2013
During this day we will present the final workshop projects and our special guest, Patrik Schumacher [Director, Zaha Hadid Architects, London / Dr Phil, Dip Ing, ARB, RIBA / Founder AA Design Reseach Lab London] will exploit the subject of computational design thinking and parametric architecture.
TOPIC: “Parametric Semiology – Architecture as Interface of Communication“
Patrik Schumacher argues that architecture is a system of communication, specifically engaged with framing communicative interaction. He describes organization as the most basic function of architecture.
He considers the phenomenological aspect of architecture in terms of a user’s perceptual comprehension of a space, and frames the semiological aspect of architecture in terms of spaces that communicate to social actors.
Patrik Schumacher concludes by arguing that advances in crowd and multi-agent modeling techniques provide designers with a powerful new tool for shaping how users interact with environments.